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Engage Evolution

Salesforce Marketing Cloud · Pardot / MCAE

Senior Marketing Cloud help, priced by the scope

For teams whose Marketing Cloud instance isn't doing what it should — and for agencies who need an SFMC specialist on the build. Seven Salesforce certifications, ten years in the platform, and a bench that keeps the work moving.

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Seven active Salesforce certifications

  • Marketing Cloud Consultant · 2016
  • Marketing Cloud Developer · 2019
  • Marketing Cloud Administrator · 2019
  • Marketing Cloud Email Specialist · 2015
  • Pardot Consultant · 2015
  • Pardot Specialist · 2019
  • Salesforce Administrator · 2020
  • 2023 Salesforce Marketing Champion

In-house marketing and RevOps teams

Your instance is fighting you

You inherited a Marketing Cloud org nobody documented, journeys fail quietly, the data model drifted, or deliverability slid and nobody can say why. You need senior hands without hiring a systems integrator or waiting two quarters.

  • Journeys erroring or firing to the wrong audience
  • Imports and automations failing without alerts
  • Deliverability sliding, held emails piling up
  • A data model nobody can explain anymore
  • An implementation that stalled before go-live
Marketing Cloud consulting

Agencies and Salesforce partners

You sold the work, now you need the specialist

You have an SFMC or Pardot scope and no one free to build it. Engage Evolution delivers as a named subcontractor or white-labelled under your brand, at fixed fees per deliverable so you can price and mark up with confidence.

  • Named subcontractor or fully white-labelled
  • Fixed fee per deliverable, scoped up front
  • Explicit assumptions and exclusions on every item
  • Overflow capacity without adding headcount
  • Direct access to a certified specialist, not a queue
White-label delivery

What I work on

Marketing Cloud

  • Journey Builder — builds, migrations, version cleanup
  • Contact Builder and SFMC data modeling
  • Automation Studio, Email Studio, Audience Builder
  • AMPscript, CloudPages, SQL
  • Data Extension backup and archive automation

Pardot / Account Engagement

  • Greenfield MCAE implementation
  • Pardot–Salesforce connector configuration
  • Engagement programs, lead scoring and grading
  • Dynamic content and completion actions
  • B2B Marketing Analytics

Deliverability and data

  • Deliverability audits and IP ramp planning
  • Held-email and bounce resolution
  • Inactive contact cleanup and re-engagement
  • Suppression and authentication (SPF, DKIM, DMARC)
  • CAN-SPAM, CASL, and GDPR compliance

Rescue and enablement

  • Platform audits with a prioritized 90-day roadmap
  • Failed-implementation remediation
  • UAT and QA frameworks
  • Documentation and runbooks
  • One-to-one operator training

How engagements work

Scoped project

Fixed fee

A defined deliverable, priced up front with explicit assumptions and exclusions. The common starting point for agencies and for first-time work.

Capacity block

From $23,000

A block of senior capacity drawn against a defined scope — audit, build, training, documentation, or development. Good when the work is known but the sequence is not.

Managed operations

Monthly

Your instance stays healthy: monitoring, breakage resolution, deliverability hygiene, and send QA. Clear boundary between keeping things running and building something new.

“Engage Evolution helped us pinpoint gaps in our previous stack and implement the new platform. They respond fast, are personable, and inspire confidence.”
Heidi Gorecki — Database Coordinator, Elevation Church
“Aaron and team understand the marketing automation and digital analytics tools from Salesforce and how to configure them for customer success.”
Bill Reilly — VP Delivery, Uptima
“Engage Evolution quickly resolved technical issues that had seemed impossible, provided trustworthy guidance, and solved every problem we threw at them.”
Doctors Without Borders / MSF — Digital marketing team, 2023–2024
“Second-to-none SFMC expertise and knowledge. Aaron and the Engage team help clients truly see the ROI of their Marketing Cloud investment.”
Benjamin McCabe — VP of CRM, BarkleyOKRP

Industries

  • Financial services
  • Pharma and life sciences
  • Nonprofit and fundraising
  • Higher education
  • Manufacturing
  • Professional training
  • Faith-based organizations
  • Performing arts

Tell me what’s broken

Thirty minutes, no deck. Bring the messy version and you'll leave with a straight read on what the work would actually take.

Book a working session