Calculator + Proposal Deck

Automation Flight Deck Pricing Kit

Editable calculator + proposal templates to price and pitch recurring marketing automation retainers.

Last refreshed Jan 5, 2025

### What’s inside - Retainer calculator (Google Sheet) that models margin, capacity, and cash runway. - Proposal deck + SOW snippets tailored to Automation Flight Deck-style services. - Email scripts for pitching CMOs/RevOps plus objection handlers. - Checklist for async onboarding (tooling, stakeholder roles, reporting cadence). ### Why you’ll use it weekly - Run “what if” scenarios before promising a scope. - Reuse the deck when pitching new clients or internal leadership. - Keep your retainer profitable without guessing.

Prefer instant access?

You can use the link below once it lands in your inbox.

Open the resource